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Friday, June 20, 2008

Google Trends Introduced Trends For Website

Google Trends is not new to all. It’s a tool that lets anyone see what the world is searching for, and compare the world's interest in your favorite topics. Today Google added a new layer to Trends with Google Trends for Websites, a fun tool that gives you a view of how popular your favorite websites are, including your own! It also compares and ranks site visitation across geographies, and related websites and searches.

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When you enter the address of a website into the search box, Trends for Websites shows you a graph reflecting the number of daily unique visitors (the number of people who visit a website) to that website. You can see these numbers on the graph after you've signed into your Google Account. Under the graph, you'll also see a list of regions where visitors originated from, other websites that they have also visited, and terms they have also searched for.

You can compare up to 5 websites at one time. Use a comma in between each website to separate them. It isn't necessary to include the www prefix, but be sure to include the domain (such as .com or .net).

Trends for Websites combines information from a variety of sources, such as aggregated Google search data, aggregated opt-in anonymous Google Analytics data, opt-in consumer panel data, and other third-party market research. The data is aggregated over millions of users, powered by computer algorithms, and doesn't contain personally identifiable information. Additionally, Google Trends for Websites only shows results for sites that receive a significant amount of traffic, and enforces minimum thresholds for inclusion in the tool.

Not all websites are included in Trends for Websites. The following types of websites may not appear in the tool:

  • Websites with low traffic volume below our threshold
  • Websites that don't wish to be indexed by Google and have indicated their preference through a robots.txt exclusion file
  • Websites that don't adhere to Google’s Quality Guidelines
  • Other websites for miscellaneous reasons

Currently, Trends for Websites is only available in English. It will be rolled out into other languages in the future.

More details can be found here.

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