NewsGator Technologies, Inc. announced today that it has integrated AideRSS’s PostRank™ filtering capabilities into its NewsGator Online RSS reader to offer more relevant news and social search features to users. The partnership will enhance NewsGator’s ability to provide users with an easy way to sort posts based on the attention those stories are getting across the Internet.
AideRSS’s PostRank™ is a scoring system developed to rank each article based on how people interact with stories through social tagging, rating and commenting.
“Added to NewsGator Online, PostRank™ will suggest relevant articles and feeds to a person based on the social engagement, article ranking and other interactions with the RSS Reader,” said Ilya Grigorik, CTO for AideRSS. “Combining PostRank™ with NewsGator’s industry leading relevancy features ensures that NewsGator Online users Read What Matters and have easy access to relevant, filtered news that is more targeted to their individual needs.”
“PostRank™ adds a whole new level of functionality and usefulness to NewsGator Online and creates an enhanced experience for our users,” said Brian Kellner, vice president of products for NewsGator. “NewsGator already provides customers with the most relevant and targeted RSS reading experience in the industry. We use the anonymous content consumption patterns of our over one million customers to drive the relevance of each user’s experience. With AideRSS, it is now even easier for our customers to see the articles that are getting the most attention across the internet.”
NewsGator’s award-winning RSS products for PC (FeedDemon), Mac (NetNewsWire), Microsoft Outlook (Inbox), mobile (NewsGator Go!) and online (NewsGator Online) deliver a best-of-breed RSS reading experience that synchronizes through NewsGator’s online platform. All of NewsGator’s client RSS reader products are available free of charge and include free synchronization along with other services. Users can enjoy the great features and performance of all of NewsGator’s Web, desktop and mobile readers for iPhone, Windows Mobile, and BlackBerry (powered by FreeRange), all synchronized to provide the same view of their RSS content no matter when or where they read it.
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