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Wednesday, October 17, 2007

HP Unlocks the Printable Web for Millions of Internet Users

HP today announced new relationships and print capabilities with several major web properties – including Disney.com, Windows Live Spaces, Flickr and the Graffiti Application for Facebook – to make it easy for people to print relevant, customized content from the web.

The relationships, the latest development in HP’s Print 2.0 strategy, will offer Internet users new and enhanced printing options to control what they print and how they print it.

HP is using Web 2.0 technologies such as those developed by Tabblo, a company HP acquired in March. HP unveiled its strategy to improve web printing in May and announced new partners and tools in August. To date, the company has print-enabled a variety of leading websites, from entertainment to travel.

“People are frustrated with printing from the web – it’s often wasteful and rarely do the pages print with the information laid out on the page the way you want,” said Vyomesh Joshi, executive vice president, Imaging and Printing Group, HP. “HP has the technology and the expertise to create a web-printing experience that’s relevant, empowering customers to transform their personal content in new and exciting ways.”


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